iBanFirst: Fintech Growth in Central and Eastern Europe

iBanFirst, a leading fintech provider of cross-border payment and foreign exchange services, has significantly expanded its presence in Central and Eastern Europe (CEE), facilitating more than €2 billion in transactions within just two years. The company, which operates 13 offices across 10 European countries, has established itself as a key financial partner for SMEs in the region.

Since opening its first CEE offices in Bucharest, Sofia, and Budapest in 2021, iBanFirst has capitalized on the region’s fast-paced digital transformation and growing need for advanced financial solutions. Businesses in CEE, particularly in Romania, Hungary, and Bulgaria, face complex currency fluctuations and geopolitical uncertainties, making iBanFirst’s services—risk management, foreign exchange, and international payments—highly valuable.

Romania has emerged as one of iBanFirst’s top three European markets, driven by a surge in new client acquisitions. Meanwhile, Bulgaria records the highest transaction volume per client, as larger enterprises adopt fintech solutions to enhance operational efficiency. The firm’s clientele spans diverse industries, including automotive, energy, IT, telecommunications, and retail, with businesses conducting trade across the EU, China, the US, and Turkey.

In 2024, iBanFirst aims to deepen its footprint in the CEE region, refining its next-generation cross-border payment platform. The company’s approach combines open banking technology, centralized financial management, and dedicated foreign exchange experts, ensuring a seamless and personalized experience for clients.